Q2 2024 iOS Personal Finance Apps Performance in the US

In Q2 2024, the iOS personal finance landscape saw varied performances among the top budgeting and planning applications in the United States. Data from Sensor Tower gives us a glimpse into how these apps fared in terms of downloads, revenue, and active users.

Splitwise experienced a notable peak in revenue at $225K during the week of April 29, with a general upward trend throughout the quarter. Downloads remained relatively steady, with a high of 234K in late April. Weekly active users started at 921K but saw a decline to 736K towards the end of June.

YNAB had a more fluctuating revenue pattern, with the highest revenue reported at $168K in the first week of April and then dipping to as low as $16K in June. Downloads showed modest numbers, peaking at 22K in late April. Active users hovered around the 40s mark, indicating a consistent user base.

Monefy: Money Tracker saw revenues ranging from $72K to a low of $3K in mid-June. Downloads for Monefy peaked at 87K in early April and saw a dip to 28K in early June. Weekly active users started at 615K but experienced a slight decrease to 542K by the end of the quarter.

Buddy: Budget Planner App showed modest revenue with an unexpected spike to $168K in mid-June. Downloads fluctuated slightly but remained under 50K. The weekly active user base remained consistent, with numbers in the low 200s throughout the quarter.

Spendee Money & Budget Planner had a modest quarter with revenues peaking at $76K in late April. Downloads were low, with the highest at 33K in the same period. Active users remained just above 100 throughout the quarter, indicating a stable but small user group.

For more insights and detailed analytics on app performances, Sensor Tower's comprehensive database offers extensive reports and data tracking.